Margaret Ann Lembo, author of
Chakra Awakening and
The Essential Guide to Crystals, Minerals, and Stones, is also the owner of
The Crystal Garden in Boynton Beach, Florida.
In
this article from the latest issue of
Retailing Insight, Margaret Ann details how to up your margins and add sparkle to your store with crystals, rocks, and gems. A few of her pointers include:
- Geodes make a statement and add to any display
- Tumbled stones are a perennial bestseller
- Create a wish list prior to arriving at a warehouse or rock dealer
- Place information tags with each display of stones
- And many more, including a list of her top ten-selling tumbled stones
Read the full article
here.
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